Item #: SCP-XXXX

Special Containment Procedures: Due to its ability to instantaneously translocate, SCP-XXXX is currently uncontained. Personnel assigned to monitor SCP-XXXX are to maintain a discrete presence and are not permitted to engage the entity without the explicit authorization of the Normalcy Committee.

Should SCP-XXXX be observed engaging in behavior deemed overtly undesirable or threatening to normalcy, Foundation assets are to enact protocol Kroc-Omega-3 ("Look At Me") in order to draw any and all attention away from the object as quickly as possible.

Description: SCP-XXXX is an amalgamated thought-form entity1 endowed with limited retrocausal control over local reality. Although the form of SCP-XXXX is malleable, currently prevailing aesthetics depict the entity as a humanoid approximately 2.2 meters in height wearing company-colored apparel resembling that of a clown. SCP-XXXX has the ability to manifest or travel between any and all McDonald's franchises, corporate offices, affiliated properties, or events which may contain associations to the McDonald's brand.

SCP-XXXX often manifests for the explicit purpose of creating a McDonald's restaurant. After creation, it then uses its retrocausal influence to integrate the new franchise into local reality including fabricating memories of the building's construction and advertisement into the local community.

It is believed that SCP-XXXX was originally created in 1955, where it was employed as a guiding voice in business decisions for Maurice and Richard McDonald and their business partner Ray Kroc. In 1963, after nearly a decade attached to the corporate zeitgeist, SCP-XXXX accumulated enough cohesive reality to manifest in real-space where it then became a face for the brand. The McDonald's corporation employed a number of diversionary tactics including paid actors to obfuscate the true nature of SCP-XXXX, however, the object was ultimately discovered in October of 1994 when a McDonald's spontaneously appeared within the Site-19 cafeteria.

The restaurant was found to be fully operational and staffed by a contingent of 14 Foundation personnel of variable security clearance. Upon interview, affected personnel were able to vividly recall anticipating construction of the restaurant, resigning their security clearance, and applying for jobs at the franchise prior to its opening. Although the explicit mechanisms employed are unknown, it is believed that the use of Scranton Reality Anchors throughout Site 19 limited the reality editing effects of SCP-XXXX to only the cafeteria in which the franchise manifested. The anomalous McDonald's franchise has since been decommissioned.

Note: Targeted amnestics were applied to affected personnel and they were allowed to return to duty. The resignation of any benefits or clearances has been rescinded without prejudice due to the precipitating anomalous influence.

Addendum XXXX.1: Communications from the Estate of Richard McDonald.
In 1998, Foundation investigators received a parcel of letters from the Estate of the recently deceased Richard McDonald. These letters catalog communications between the McDonald's co-founder and his business partner, Ray Kroc. Although Richard had sold the company to Mr. Kroc many decades earlier, they continued to exchange ideas and communicate openly until Kroc's passing in 1984. The following letters relate explicitly to SCP-XXXX.

Addendum.XXXX.2: A visual record from the Estate of Richard McDonald.
Also attached to Addendum.XXXX.1 was a VHS tape bearing a plain white label which reads "The basement, 1980". The age of the VHS tape and the quality of the video indicates that it is likely not the original although it is unknown how many copies exist. This video appears to depict an attempt at an occult ritual relating to SCP-XXXX and has been attached in its entirety.

Addendum XXXX.3:


Richard McDonald
George Voorhis
Willard Scott
Michael Polakovs
Ray Kroc

Timeline: 1962 ronald created
some mail between the members
ronald out of control
burger king war
BK health codes! cooked ceo!?
mcdonald's tried to stop him, too powerful
kroc protocol: let's make him something else, charities
powering him down for decades
2011, we've changed him complete, finally time to try and terminate
holy shit ronald, everybody is fucking dead

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